People

Gilda Bojardi

| Designbest editorial staff

I

Jacopo Foggini to be the last designer to pay tribute to Gilda Bojardi. This happened at the Salone del Mobile in Kolne when his presented to hear a chair designed in partnership with Edra. Gilda Bojardi is best known as the creative mind behind the Italian interior design magazine INTERNI, which, since 1994, she leads with extraordinary success. However, she is definitely more than just an expert editor-in-chief.  In 1990 Gilda was possibly the first person to start the series of fringe events during Milan Design Week, known as Fuorisalone. True talent scout and ambassador for Made in Italy across the world. Gilda Bojardi was also decorated with numerous honours and international awards, like the Chevalier dans l’Ordre des Artes ed des Lettres (2006), l’Ambrogino d’oro (2007) and the Italian Talent Award (2015). Gilda Bojardi seems invincible; always with a winning smile and the same energy she had when she started out as a young designer.

What does the word beauty mean for you? 
Harmony, hillsides and gardens in bloom.

What's the first item, room or place you remember?
The courtyard where I grew up and the memories I built in that home.

Is there an object you cannot live without?
I'm not really attached to material things.

What's you secret corner or hiding place?
I have a home in Castel’Arquato, a twelfth century fortress.

Which room in your home do you identify with the most?
My bedroom with ensuite bathroom.

Do you allow ugly objects in your home?
Not if I can avoid it.

What does “design” mean for you?
A high quality design project.

If you could be an item of design, what would you like to be?
Gilda B chair and Arco lamp by Castiglioni.

What bores you and what amuses you?
Boring people and amusing people.

If you weren't Gilda Bojardi who would you like to be?
A genius. 

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