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B&B Italia celebrates its 50th birthday with Linee Contemporanee

| Designbest editorial staff

C

inquant’anni e oltre (lit. 50 years and beyond); this is the name of the worldwide event series (accompanied by exhibition, video and book) that celebrates B&B Italia’s half a century in the business. And it’s now the turn of showroom Linee Contemporanee in Salerno, southern Italy, to host a special soiree.

On Friday the 18th November 2016, at 6 pm, the showroom Linee Contemporanee will celebrate the extraordinary journey of B&B Italia, key player on the international interior design scene. Throughout the years, by fostering creativity, innovation, technology and design culture, B&B Italia has racked up an infinite number of successes, as well as building a strong identity which focuses on superior quality living.

During the evening, Linee Contemporanee will turn into a cinema, here Renzo Minotti, the B&B Italia sales manager, will introduce a commemorative film and book. Born in 1966 from an idea by entrepreneur Piero Ambrogio Busnelli, the brand’s brilliant visionary intuition has shaped changing tastes, styles and concepts for living; this translated into an undeniable success which still lives on.

A well deserved party thrown to celebrate a unique brand that throughout the years has designed and manufactured timeless pieces. So, we are ready to raise our glasses to B&B Italia’s fifty years in the business, waiting with bated breath for the trends to come while keeping an open eye towards to the future.

 

Where: Linee Contemporanee, 39 Via Parmenide, Salerno, Italy

When: 18 November 2016, 6 pm

 

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