ithout a doubt, Italian brands have a long standing reputation for working with plastics. In the early sixties, a small group of enlightened firms started to experiment with plastics, designing and manufacturing furniture and household goods; this changed how we live forever. Designers soon grew to love the material qualities of plastics: lightweight, hardwearing, flexible and resistant to atmospheric agents. Plastics rapidly replaced traditional materials like glass, wood and metal, both for the production of commonplace objects and more complex pieces of furniture; this invariably transformed homes around the world, giving them a brighter and more cheerful appearance.
Kartell was at the forefront of this revolution, but we would also like to remember brands the calibre of Alessi, Magis, Cappellini, Driade and Qeeboo, known for their vast array of objects in many different styles and colours. To this list, we’d like to add those designers who played an important part in growing the scope for this material: Jasper Morrison, Ron Arad, Vico Magistretti, Philippe Starck, Piero Lissoni and Joe Colombo.
We’ve decided to show a range of chairs, as we think this product category was changed the most by plastic production. Long live plastics!