s never before, professional training and learning the technical and operational language of the field of ceramics and interior finishes, is what sets apart top construction, architecture and interior design projects for the rest.
Without a doubt, Italian ceramic production leads the international scene, so it’s imperative that the relevant trade fair maintains a high professional standard. Basically, the quality of public buildings and private homes reveal whether tiles are laid professionally and are going to last in time.
Città della Posa, held in pavilion n. 31A, is essentially a lab for the experts and technicians of the field: a place for people to train and learn about the latest techniques and technology, breaking new ground as regards to aesthetics as well as developing top performing materials. So, it comes as no surprise that this event, now in its seventh edition, is extremely popular. Città della Posa is one of the most comprehensive and interesting events of the whole of Cersaie: technical seminars and workshops are run in conjunction with practical demonstrations, aimed not only at technicians but at architects, engineers and surveyors too.
Equally interested in learning about the innovative side of the field, for the general public it’s a change to see the top Italian tilers at work, under the auspice of Assoposa. They will demonstrate the correct way to lay large tiles – the hottest trend at the moment – providing information and answering questions. A great opportunity, especially if you’re planning a home remodel.