Kartell Museo, exhibition: “Sfidando il futuro. 1966-2016 cinquant’anni di innovazione nelle sedute Kartell”
fidando il futuro. 1966-2016 cinquant’anni di innovazione nelle sedute Kartell (lit. Facing the future. 1966-2016 fifty years of innovative Kartell chairs” is on at the Kartell Museum until the 18th March 2017. Exhibition Sfidando il futuro puts on display 15 iconic chair designs by Kartell.
The pieces on show include: Universale designed in 1965 by Joe Colombo, Maui designed in the nineties by Vico Magistretti, and last but not least Piuma by Piero Lissoni. There are also pieces by top international names like Gae Aulenti, Ron Arad, Philippe Stark, Carlo Bartoli and Anna Castelli Ferreri, just to name a few. An overview of the brand’s most representative work designed from the sixties onwards, pieces which brake the boundaries of conventional design.
At Kartell, chair design has always been key, just bear in mind that it was precisely a chair the first product to be included in the brand’s Habitat division. What’s more, the K1340 child’s chair (now the K4999 chair) by Marco Zanuso and Richard Sapper was the first chair to be manufactured by Kartell (in 1964, after a four-year long design process) and the first plastic chair worldwide.
Consequently, moving from kids’ furniture to the grownup world was a swift and predictable step. In fact, Universale by Joe Colombo came into production a year later, and it paved the way for a variety of different record breaking pieces: the polyurethane chair by Gae Aulenti, shown for the first time in 1972 at MOMA New York; the 4870 stackable chair by Anna Castelli Ferrieri that won the 1986 Compasso d’Oro award; the Maui chair by Vico Magistretti, the first chair worldwide with a load-bearing shell and finally La Marie by Philippe Starck, the first chair in see-through polycarbonate.
Sfidando il futuro is really worth a visit. You’ll learn about an iconic brand, caught between a revolutionary past and a near future. Throughout the years, Kartell has made of pure innovation and cutting edge aesthetics its strong suit.
Where: Kartell Museo, 1/3 via delle Industrie, 20082 Santa Corinna di Noviglio, Milan, Italy
When: ongoing - 18 March 2017