Enticingly situated at the heart of London, Lema's flagship store opened last March. After New York, Miami, Los Angeles, Beijing , Taiwan and Melbourne, the London store is the new place to be. Tonight - 4th June 2015 - a number of special guests are coming together to celebrate the Made in Italy in the new space designed by Piero Lissoni, art director of the brand since 1994. It is a truly stage where Home and Contract design meet combining tradition and innovation.
Facing Kings Road with its three large windows, this is a special place, and you will undestand it even before stepping inside: this is a truly atelier, the “tailor's shop” of furniture. The atmosphere is homey and relaxed and yet it is steeped in the industrial essence of the brand, which is both sleek and fresh. Surrounded by warm and natural tones, the modular systems - Lema's jewel in the crown – complement seating units and various pieces of furniture, providing an elegant touch to the space. The large bookcase Selecta by Officinadesign Lema, for example, comprises two levels and invites us to go up the attractive ladder made of white metal and oak.
Lema's 400 square meter space will make you feel at home. Contract design is in the ground floor, where a team of professionals is always available for architects and interior designers. It also showcases the 2015 new products for home interior design. Here you will find the large-scale dining table Memo by Piero Lissoni, it is 4 meter long with a minimalist design. You will also find the daybed in genuine leather designed by Francesco Rota and the ottoman Notch by Johan Lindstén, a young designer who recently started to collaborate for Lema.
You will find a number of wonderful pieces that reinterpret the concept of elgance with a modern twist. One in particular? The cocktail bar Winston by Christophe Pillet. Inspired by the old Chinese tradition, it minimalist in style but surprising inside. In fact, behind the Canaletto walnut doors there are leather and metal details, a bottle holder and a flip up bar compartment.... everyday life can be a dream.